Nike+ does it well.. again.

Excellent ad from Nike+. (Agency: AKQA)
The ad features each celebrity joining into a healthy male vs female rivalry in running.
It is to encourage runners to join http://www.nikeplus.com, in which data is collected from ipod technology and nike+ to keep track on which sex is performing better. The sound on the ad is restricted, but it is an upbeat soundtrack that keeps up with the pace and joyness.

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~ by nessahinkaya on March 17, 2009.

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